It’s Wednesday morning, and I’m curled into the corner of my sofa with my legs tucked under me, a cup of tea steaming on the coffee table in front of me, still hot, because I have made an actual rule about that. The candle on the vintage bureau next to me is lit, its flame doing that small private dance it does when there’s no draught to disturb it. Outside, the light is doing the thing June light does: too bright too early, like it can’t quite believe its luck either.
This is the part of my life nobody sees on a content calendar. The part before the platforms, before the publishing, before I become “Kiran Singh, Midlife Lifestyle Coach” and start showing up for everyone else’s mornings too. Right now, I am just a woman in a rose-pink embroidered kimono, with hot tea and an unreasonable number of feelings about both.
Here’s the thing I’ve been sitting with lately: I built an entire brand around the idea of designing your life intentionally, and somewhere in the last few months, I almost forgot to apply it to the actual building.
Let me back up, because I think you’ll appreciate the irony.
This spring, I went through what I can only describe as an infrastructure overhaul. Every page rebuilt. Every footer rewritten. Two websites, two Substacks, two book announcements, The Sattva Collective Podcast, founding an awareness day and an awareness month, seasonal magazine launch, a hundredth podcast episode landing like a small, quiet fireworks display nobody else heard. I was, by any measure, extraordinarily productive. I was also, if I’m honest, running on the particular kind of adrenaline that disguises itself as momentum right up until the moment it doesn’t.
And somewhere in the middle of all that beautiful, exhausting building, I caught myself doing the very thing I tell other women not to do. Treating rest like a reward I hadn’t yet earned. Treating my own rituals, the candle, the tea, the slow unhurried morning at this very bureau, as things to squeeze in around the work, rather than the entire point the work was supposed to be protecting.
That’s the trap, isn’t it? We build soft lives in theory and hustle cultures in practice. We write the Instagram caption about boundaries on a Monday and blow through every single one of our own by Thursday lunchtime, usually while telling ourselves it’s “just this once.”
It is never just this once.
So I made some decisions. Quiet ones. Not dramatic pivots announced with a press release, just honest, unglamorous edits, made at this desk, usually with cold feet, a cashmere cardigan and a warm mug.
I let the Winter Edit go. It had been fully mapped for over a year, every theme planned, every contributor pencilled in, and somewhere around mid-May, I realised I no longer felt aligned with it. Not because it wasn’t good work, but because it wasn’t mine anymore, not in the way it needed to be for me to write it honestly. And I’ve learned, slowly and at some personal cost, that the discipline of finishing something you’ve quietly outgrown isn’t actually discipline at all. It’s just a more elegant, more socially acceptable form of self-abandonment. Dressed up nicely. Still abandonment.
I moved The Midlife Circle to a biweekly schedule. I retired a series that had beautifully run its course. I stopped trying to do everything well and started asking, far more simply: “What actually wants to exist right now, and what am I only still doing because stopping would feel like failure?”
This, I’ve come to understand, is what a slow business actually looks like in practice. Not less ambition, never less ambition, don’t let anyone tell you softness and ambition can’t share a sofa. Just fewer things, held with considerably more attention. A narrower river, running deeper.
There’s a version of “soft life” that’s become a little hollow online, if we’re being honest with each other, which I think by this point in our relationship we can be. You know the one: the bubble baths angled just so, the curated morning with the perfect light and not a single real deadline in sight, the aesthetic with absolutely no architecture underneath it to hold the thing up.
I don’t think that’s it. Not really.
A soft life isn’t a vibe you photograph from above. It’s a series of unglamorous decisions about what you will and will not carry. And nobody puts the unglamorous part on the moodboard, which feels, frankly, like false advertising.
It looks like saying no to a brand collaboration that would have grown the numbers beautifully, but would have cost me something I wasn’t willing to spend. It looks like protecting August before it’s even arrived, because I already know I’m taking myself to a cabin in the Norwegian Highlands to finish writing my book somewhere the inbox cannot physically reach me, where the only notifications will be the weather changing its mind. It looks like building The Sattva Collective, a work I consider my legacy, the thing I will point to one day and say that’s the one that mattered most, at a pace that doesn’t require me to disappear from my own life in order to do it justice.
It looks like a body that gets to be strong and unhurried, which I used to think were mutually exclusive states, like you had to pick a lane. I finished my Pilates Diploma last month with a result I’m genuinely proud of, and what surprised me most wasn’t the certificate landing in my inbox. It was learning, slowly, on the mat, week after week, that strength and softness were never actually opposites at all. That was the real lesson hiding quietly inside the physical one, the way the best lessons usually do.
And here is the part I don’t share too often, because some things feel too tender for the internet, even an internet as kind as the one you and I have built together.
My Mum’s coffee always went cold. Not because she made it badly, or because the kettle was slow, or because life in our house was particularly chaotic. It went cold because she never once sat down to actually drink it. She’d make it, set it down, and then disappear into the next thing that needed doing, the next person who needed something, the next task that felt more urgent than her own cup, going lukewarm and then properly cold on whatever surface she’d left it on. I can still picture it. That untouched mug, going stone cold on the kitchen counter, a small quiet monument to a woman who gave everyone else the warm version of herself and kept none of it for last.
After she passed, I made myself a promise that had nothing to do with productivity, branding, or any five-year plan. I promised I would never let my tea go cold. Not because the tea matters. Because what it represents matters enormously. Sitting down. Staying. Letting myself have the thing while it’s still hot, instead of setting it aside for some more deserving later that, as my Mum’s coffee taught me, sometimes never actually arrives.
So when I tell you my soft life looks like hot tea on a coffee table at nine in the morning, I’m not really talking about tea at all. I’m talking about refusing to disappear from my own life the way she always did from hers, out of love, out of duty, out of a generation of women who were taught that warmth was something you handed out, not something you were also allowed to keep.
Here’s what I think the soft life and the slow business have in common, underneath all the candles and the boundaries and the bi-weekly schedules and the tea that I will, I promise you, finish while it’s hot: they both require you to stop treating your own nervous system as collateral damage in the pursuit of more.
More content. More reach. More proof that you’re worthy of the chapter you’re trying to build, as if worthiness were ever something you could earn through sheer volume of output.
Peace was never supposed to be the prize waiting at the end of the hustle. It was supposed to be the ground you build on from the very first brick. I’m only now, approaching forty-nine, properly learning to build that way, to write the essay because the words are alive in me at this particular moment, not because a content calendar somewhere is demanding its pound of flesh. To let a project end gracefully instead of dragging it, exhausted, past its natural close. To trust that something smaller and slower and more honest will always outlast something frantic and comprehensive, the same way a single sentence said with your whole chest outlasts an entire paragraph said while distracted.
My tea is still hot. I’m taking that as a small personal victory, the kind nobody else would clock, but that means everything to me.
If you’re building anything right now, a brand, a body, a life, a version of yourself you actually recognise when you catch your reflection unexpectedly, I’d ask you the same question I’m sitting with this morning, at this desk, in this dressing gown: What would you let go of, if you stopped needing to prove you could hold it all?
And the smaller, quieter question underneath that one: What’s your version of the cold coffee? The thing you keep setting down and walking away from, telling yourself you’ll come back to it, when what you actually need to do is just sit down right now and have it while it’s hot.
Maybe that’s the real soft life. Not less ambition. Just less performance, and considerably more sitting down.
Kiran x




You write as someone who has watched a whole generation of women pour their warmth into everyone else’s cup while their own coffee goes stone cold on the counter and decided you are not willing to inherit that story.
There is something quietly revolutionary in the way you treat a still hot mug of tea and a slower, narrower business as nervous system non‑negotiables proof that your soft life is not the aesthetic on top of the work but the ground your whole next chapter is being built on.
Life's gotten busy especially in my 70s. I have conditioned myself to concentrate on one thing at a time. I don't let my coffee get cold after I pour it. But I drink it while I'm reading Substacks. The garlic harvest can wait until I'm done. I don't allow the window washing to get to me. Maybe I should get up earlier. Ha.